I help companies retain customers through 9 years focused on customer experience — and over 20 years working across many industries, from events to tech, sustainability, nonprofit, and Fortune 500.
Let's Work Together
Lifted B2B client participation from 50% to 86% across 2,000+ accounts by driving usability improvements.
Drove 84% upsell by reducing journey friction and aligning customer communication throughout their experience with the brand.
Generated $100K+ in additional revenue by implementing renewal contracts for a tech startup.
Defined the voice of the customer to inform CX strategy by conducting qualitative research.
Redesigned program/product/service experiences using research, stakeholder & audience insights.
Over 20 years working across events, tech, sustainability, nonprofits, and Fortune 500 — with 9 years focused on customer experience.
I've spent much of my career evaluating how audiences and customers engage with products, programs, and events — identifying friction points in the journey, pinpointing where engagement drops, and implementing strategies that increase retention and lifetime value.
"Reducing friction and intentionally designing a seamless customer journey is more important than ever for retaining loyal customers."
As AI and automation become more prevalent, customer expectations for seamless, personalized experiences are rising. When those experiences feel impersonal or frustrating, customers will disengage quickly — and not return.
At the same time, tolerance for poor experiences is dropping. Many customers will not give a company a second chance after a negative interaction. The companies that win will be the ones who treat the customer journey as a strategic priority, not an afterthought.
Let's chat about what your customer journey looks like, how often they receive communication and when, and how to keep them happy when interacting with your product or service.
Ready to reduce churn, improve engagement, and design a customer journey your clients love? Let's talk.
gevbaranski@gmail.com Let's Grow & Keep Your Customers